Sample design by Pietro Filippo · fictional business for demonstration · ← Back to portfolio

Tucson's independent gym · Est. 2016

Outwork
the sun.

Doors open at 5 AM, the floor stays cool all summer, and a coach learns your name on day one. Serious racks for the regulars, zero intimidation for everyone else. No contracts. Ever.

Mon–Fri 5 AM–10 PM · Sat–Sun 7 AM–6 PM300 Demo Road, Tucson
5 AMDoors open, weekdays
70°FFloor temperature in July
22Coached classes every week
0Contracts. Month to month.
Free first visitDoors open 5 AMAir-conditioned floorNo contractsCoaches on the floorBeginners welcomeTucson, AZ

01 · Start here

Pick your starting point

Nobody should have to guess what to do on day one. Tell us where you're at and we'll show you the first step, the classes that fit, and the plan that makes sense.

Your path: Foundations

Three one-on-one sessions with a coach, included in your first month. You'll learn six basic movements, how to adjust every machine, and where everything is. Then you'll walk in like you own the place.

Claim your free visit

First step

  • Free visit: a 20-minute walkthrough with Marisol or Kenji
  • Book Foundations session 1 before you leave (optional)

Classes to try

  • Strength 101 · Tue & Thu 6 PM
  • Mobility Reset · Mon, Wed, Thu
  • Boxing Fundamentals · Mon 6 PM

Suggested plan

  • Full Access ($59/mo) with Foundations included for month one
  • Quietest hours for beginners: 9 AM–3 PM

02 · Built for Tucson

The heat is the reason we exist

A summer in Tucson will kill a training habit faster than any injury. So we built the gym around it: early doors, a cold floor, and a schedule that front-loads the day.

Sunrise in June: around 5:19 AM. Our doors: 5:00 AM. You'll beat it by a lap.
5 AM

Doors open before sunrise on weekdays. The 5:30 AM crowd is our friendliest, and a rack is always open.

70°F

Industrial AC plus three big fans keep the whole floor cool, even when the parking lot hits 108.

Cold

Chilled water refill, electrolyte packets, and cold towels at the desk from May through September.

Shade

Covered parking for 40 cars, a bike rack by the door, and a 30-second walk to the AC.

03 · Timetable

22 classes. Pick your lane.

Coached, capped at 14 people, included in every plan. Filter by what you're into. Stars mark beginner-friendly classes where the coach assumes nothing.

22 classes this week

Mon

5:30 AMStrength Builderwith Marisol
6:30 AMHIIT Expresswith Tasha
12:00 PMMobility ResetBeginner-friendly. with Kenji
6:00 PMBoxing FundamentalsBeginner-friendly. with Dre

Tue

5:30 AMBoxing Conditioningwith Dre
6:00 PMStrength 101Beginner-friendly. with Marisol
7:00 PMHIIT 30with Tasha

Wed

5:30 AMStrength Builderwith Marisol
12:00 PMMobility ResetBeginner-friendly. with Kenji
6:00 PMHIIT Expresswith Tasha

Thu

5:30 AMBoxing Conditioningwith Dre
6:00 PMStrength 101Beginner-friendly. with Marisol
7:00 PMMobility ResetBeginner-friendly. with Kenji

Fri

5:30 AMStrength Builderwith Marisol
6:30 AMHIIT Expresswith Tasha
5:30 PMBoxing FundamentalsBeginner-friendly. with Dre

Sat 7 AM–6 PM

7:30 AMSaturday Strongwith Marisol
9:00 AMOpen BagBeginner-friendly. with Dre
10:00 AMMobility & BreathBeginner-friendly. with Kenji

Sun 7 AM–6 PM

8:00 AMSunrise HIITBeginner-friendly. with Tasha
9:30 AMMobility ResetBeginner-friendly. with Kenji
11:00 AMOpen BagBeginner-friendly. with Dre

Open floor is available all hours, every day. Classes are first-come in the app; drop-ins welcome if there's a spot.

04 · Memberships

Pay monthly. Leave whenever.

Every plan is month to month and includes the free first visit, all coached classes, towels, and the hydration station. Illustrative pricing for this sample.

Early Bird

For the beat-the-heat crowd

$39/month

  • Open floor 5 AM–noon, every day
  • All morning classes
  • Lockers, towels, hydration station
  • Pause anytime, no fee
Start with a free visit
Most popular

Full Access

For anyone with a normal schedule

$59/month

  • All hours, all 22 classes
  • Foundations course free in month one
  • One guest pass every month
  • App check-in and class booking
Start with a free visit

Coached

For people who want a plan and a person

$129/month

  • Everything in Full Access
  • Two small-group coached sessions a week
  • Monthly program check-in with a coach
  • Priority booking for classes
Start with a free visit

Day pass $15. Students, teachers, first responders and military get 10% off any plan. Cancel from your account page in two taps; we'll ask why, once, and that's it.

05 · Coaches

On the floor, not behind a desk

Four full-time coaches, and at least one of them is walking the floor every hour we're open. Ask them anything. Especially the dumb questions, which aren't.

Marisol Vega

Head coach · Strength

Ask me aboutYour first barbell squat, training around a cranky lower back, and why 5:30 AM is the best hour in the building.

Dre Thompson

Boxing & conditioning

Ask me aboutFootwork, hitting a bag until your week makes sense again, and how to wrap your hands so they don't come loose.

Kenji Okafor

Mobility & return-to-training

Ask me aboutStiff hips, desk-job shoulders, and coming back after a knee that still complains about 2019.

Tasha Reyes

HIIT & group training

Ask me aboutGetting your conditioning back after a long break without hating every minute of it. Most of the minutes, fine.

06 · Your first visit

What actually happens

The first visit is free, takes about 30 minutes, and ends with you knowing whether this is your gym. No sales office. No one follows you to your car.

  1. 1

    Claim your visit

    Fill the 30-second form or call. We'll text to confirm a time, ideally one that beats the heat.

  2. 2

    Meet your coach at the desk

    A coach greets you by name, shows you the water, the lockers, and where the quiet corners are.

  3. 3

    Walkthrough and a short workout

    Matched to your starting point: a few basics for new folks, a normal session for lifters. About 20 minutes.

  4. 4

    Decide on your own time

    Leave with a plan on paper, not a contract. Sign up online later if it felt right. Most people do.

What to bring

Sneakers, a water bottle (there's a chilled refill station inside), and whatever you'd wear for a walk. We have the rest: towels, lockers, chalk, and hand wraps you can borrow.

Claim your free visit
Sample member reviews · illustrative

Said on the floor

These are placeholder quotes written for this demo. On a real site, this block pulls in the gym's verified Google reviews.

I hadn't been inside a gym in twelve years. Marisol walked me through everything and nobody looked at me twice.
EElena R. · member since 2024 (sample)
5 AM, cold floor, open racks. That's the whole pitch for me, and they've kept it up for three summers.
MMarcus T. · member since 2022 (sample)
Boxing Fundamentals on a Monday night fixed my Sunday dread better than anything else I've tried.
PPriya S. · member since 2025 (sample)

07 · Questions

Before you come in

The things people ask us most. Still wondering about something? Call and ask a human.

(520) 555-0189
Do I have to sign a contract?

No. Every plan is month to month. You can cancel or pause from your account page, and your access runs to the end of the month you paid for. No cancellation fees, no "annual membership fee" surprise.

Can I bring a guest?

Full Access and Coached members get one guest pass a month, and any member can bring a guest free on Fridays. Otherwise a day pass is $15 and includes classes that day.

Where do I park?

Our lot at 300 Demo Road has 40 covered spaces and a bike rack by the front door. There's additional street parking along Demo Road. Both are free, and the walk to the AC is about 30 seconds.

I'm a complete beginner. Will I feel out of place?

You'll feel new, which is different. Pick "Brand new" above and we'll start you with Foundations, three coached sessions that cover the basics and the etiquette. The 9 AM–3 PM window is the quietest if you'd rather not be seen figuring it out. Nobody minds, though.

Is there a locker room with showers?

Yes. Two locker rooms, each with showers, and towels are included with every plan. Bring a lock or borrow one from the desk.

How hot does it get inside in summer?

The floor holds around 70°F year-round. We run industrial AC and three large fans, and from May through September the desk has chilled towels and electrolyte packets.

When is it busiest?

Weekdays 5:30–7 AM and 5–7 PM. Quietest is 9 AM–3 PM, and Sunday mornings are calm. Even at peak, there are four racks and two platforms, so the wait is short.

Claim your free visit

We'll text you within a few hours to lock in a time. Fastest way: call (520) 555-0189.

Preferred time

No spam, no mailing list. We only use this to set up your visit.

Call or text

(520) 555-0189

Hours

Monday – Friday5 AM – 10 PM
Saturday – Sunday7 AM – 6 PM

Find us

300 Demo Road, Tucson, AZ
Free covered parking in our lot. Bike rack by the door.

Call Claim your free visit
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